BOWLING FOR COLUMBINE

Michael Moore's thesis is that the U.S.'s violent actions has shown the public that its okay to be violent, and their lack of gun control has caused alot more deaths.

Michael Moore supports his ideas with montages and interviews with people that are close to the drama involving the violence that has occurred, the montage of how many people were killed in the most developed countries around the world. the U.S. was at the top of the list. he showed a clip of how easy it is to hide guns on a person, and he showed the Columbine footage from the school video cameras which was archive footage. He also showed the bloody history of other countries  and even with their violent history they aren't as violent now. The creator  of south Park (the animation, which a clip was showed) created the show to relieve stress since he had a troubled past at the columbine school.

Cool Flip-Out iPhone Keyboard Coming in November

Cool Flip-Out iPhone Keyboard Coming in November

Thinkgeek has made a key board for the iPhone 4. It won’t work for the 3G though…. It has been priced at $50 dollars for it which is very reasonable. It has a build in battery so it won’t be stealing power from phone itself. It has been named the TK-421. It has been announced that it’ll be coming out 23^rd. it uses Bluetooth to communicate with the iPhone.  It uses magnets to keep it from flopping around and it will also act as a case to protect your phone.  And it should be able to work with every feature but it might not support games unless the developers make the games to support the key board.

BY: Dylan

Info from: http://techland.com/2010/09/23/cool-flip-out-iphone-keyboard-coming-in-november/

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W5

Hydro proposal has gaps: Expert

Who: cliff smith

What: hydro proposal

Where: Saskatoon

When: September 9, 2010

Why: to figure out if the hydro proposal is really worth it

Bridge options unveiled

Who: city council

What: iconic traffic bridge

When: September 6, 2010

Where: Saskatoon

Why: trying to figure out what to do with the aging bridge

Man guilty of assault on SP columnist

Who: Charles Robert

Where: Saskatoon

What: charged with assault

When: Feb. 27

Why: to let people know he is a dangerous man that assaults people

Energy Drinks in Schools?

Energy Drinks in Schools?

Just recently schools everywhere have banned energy drinks from their grounds. The drinks are no longer allowed on school grounds due to the high levels of caffeine in them. Caffeine causes: increased urination, calcium loss, osteoporosis, increased stress or anxiousness, restlessness, nervousness, insomnia, flushed face, muscle twitching, stomach upset, agitation and irregular heartbeat and teens may feel the effects up to six hours  and because of those reasons school administrators have banned them from schools.

The part that doesn’t make sense though is that teens are still allowed to buy energy drinks but not drink them in school, so what they do is, they buy them at lunch time and drink them really fast so the effects take full effect right away making forth and fifth period classes worse for the teachers then before.

Since the school board cant stop teens from buying energy drinks the best thing they can do about the problem is to let teens slowly drink them during classes so the complete effects of the drinks don’t take effect right away making the students distractions to each other and the teachers. If the school board really wants to change the problem they’ll have to look much farther up the line and go to the government for help and regulations. The recommended amount of caffeine for teens is 100mg while a whole can, can contain up to 2800mg (Spike Shooter Double Shot).

So if a lot of planning and debating will have to take place in order for teens, school board administrators, adults, and government officials to agree on a plan that they can all agree with. But personally they should’ve have left it the way it was, because it worked and no serious problems occurred and the teens parents should regulate how much caffeine teens get not the school boards and government.

Terminology

Conglomerate- is where two or more corporations that do completely different business merge into one corporate



Demographic- data characteristics from the human population used in government or marketing research



Early Adopter- or lighthouse customer, is an early customer of a companies new product or technology, politics, fashion, art, ect..



Coolhunting- is where companies pay people (researchers) to figure out what’s “cool” with the public and always are looking for the next cool.



The paradox of Coolhunting-is that it kills what it finds, once found it gets killed within months



Synergy- two or more agents working together to produce a result.



Horizontal Integration- is where a company tries to sell a product in many different markets.



Ancillary Markets-is paid TV and ads on cable or TV or satellite, companies sell their products to all markets to gain more profit.



The feedback loop- is where companies go to the public for “cool” ideas and the “in thing” then the public looks to the companies for the next “cool thing” cause and effect.

relationships between McDonalds and Disney and viacom,sprite,MTV

McDonalds and Disney
-they were in it for over all profits
-McDonlds joined with them to become more successful
-targeted children
-free advertising
Sprite, MTV and Viacom
- targeted the younger public
-sold their idea's of cool to the consumer
-reseached into "cool"
-pays billions into research and advertising

VIACOM

what they own: CBS, The CW (formerly The WB and UPN), CBS Radio, Simon & Schuster, CBS Outdoor, Showtime, CBS Records, CBS Television Studios, Paramount Parks, MTV, Neopets, (a virtual pet website),DreamWorks (live-action film and TV studios), developer Harmonix (game designer), Bollywood (movie business), Atom Entertainment, partners with, News(Indian media company), Microsoft, Xbox live, MSN, Windows.